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2006 | Murad Inclusive Health™ Center
Established the Murad Inclusive Health™ Center, forever redefining healthcare.
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2005 | Cellulite reduction
Developed a scientifically proven method for reducing cellulite and stretch marks, outlined in his book The Cellulite Solution.
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2003 | Inclusive Skincare
Pioneered the development of an inclusive approach to skincare, outlined in his book Wrinkle Free Forever.
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2003 | The Cellular Water Principle™
Introduced The Cellular Water Principle™, a revolutionary, science-based discovery linking cellular water loss to aging and disease.
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2001 | Technoceuticals®
Created Technoceuticals® combining the best of technology with cosmeceuticals and nutraceuticals.
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1998 | Antioxidant benefits
Introduced the potent antioxidant benefits of Pomegranate Extract and GoJi Berries in topical and Internal Skincare® products.
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1997 | Skin health patents
Awarded first of 17 patents representing breakthroughs for addressing skin and general health.
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1995 | Internal Skincare®
Considered the father of Internal Skincare®, with the introduction of internal supplements that forever changed the way that people looked at their skin.
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1992 | Murad Recipe
Introduced the Murad Recipe — incorporating antioxidants, hydrators and anti-inflammatories in every formula.
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1989 | Alpha Hydroxy Acids
Pioneered the use of Alpha Hydroxy Acids (AHAs) in professional skincare products.
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1989 | Doctor-branded cosmeceuticals
Introduced doctor-branded cosmeceutical products, including incorporating treatment products into cleansing and moisturizing regimens.
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1988 | Medi-Spa
Established a medically supervised "day spa" where estheticians train with a Dermatologist to promote overall wellness, while approaching the skin scientifically and holistically.
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1985 | Medical estheticians
Bridged the gap between medicine and esthetics, by integrating estheticians into the medical office.
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