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Patients Seek Preventative Skincare | |
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| In the mid-80s, Dr. Murad began to notice a shift in priorities for his patients. While large numbers still came in for classic dermatology treatment (acne, skin cancer, psoriasis, etc.), equally large numbers were interested in preventive skincare, particularly as it applied to the signs of aging. | |
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Dr. Murad Introduces First Products | |
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Sensing a trend too large to ignore, by 1987, Dr. Murad had developed his first three products, some of the earliest cosmeceuticals ever to appear on the market: Oily Prone Skin Formula, Skin Smoothing Cream, and Age Spot and Pigment Lightening Gel. He called his line Murad and so began a journey that would completely change the skincare field in general as well as dermatology as it is practiced today. | |
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| Upgraded, sophisticated descendants of the three initial products are still strong sellers today. At present, Murad Skincare boasts over sixty consumer skincare products along with many professional-strength treatments for estheticians and dermatologists. | |
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First Medically Supervised Day Spa | |
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| At the helm of an equally important trend, Dr. Murad also opened the first medically supervised day spa, named ‘A Sense of Self’ in 1988 in Brentwood, California. The spa stayed open until 1994, after which he moved the operation to the Murad Spa in 1995 to its present El Segundo location. |  |
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| Murad Spa in El Segundo, CA | |
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Continue to “Present and Future”  |
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Customer Service: 1-888-686-8723 Copyright © 1999 - Murad, Inc. ALL RIGHTS RESERVED. |