Increases skin elasticity and boosts skin firmness*

Firm and Tone Serum

SKU# 40040


6.75 FL. OZ.

Availability: In stock

Ships for Free!


Why you need it:

Enhances skin smoothness and improves the appearance of dimpled skin.*

Primary benefits:

Restores skin elasticity, boosts skin firmness and enhances skin smoothness.

click on image to zoom

More Views

Firm and Tone Serum 4.7 5 61 71
Visible Results This product definitely works. I use it with the step 3 cream as well. I think you have to be patient with it though. I didn't necessarily see real results until using it for about 30 days. I also think it's not a miracle product you still need to eat healthy, exercise, and drink lots of water to help reduce the appearance of cellulite as well. However, I have used a lot of products and this one when used day and night on the area you want to treat with a healthy lifestyle is outstanding. July 31, 2014
Finally, something that works! Follow the directions, and this stuff will work for you! Sure, eating clean and working out are half the battle. But I'm serious, this stuff is worth every penny! June 17, 2014
EFFECTIVE! Quick results! I started using this product less than 2 weeks ago and I already feel and see a considerate difference. The back of my legs look smoother and firmer. They not only look smoother but they feel smoother. I am very pleased so far and pleasantly surprised in the short amount of time it took to notice a difference! Thank you Murad! I will certainly recommend this product to anyone. March 28, 2013
Amazing!!! I used this product in conjunction with the body firming cream while undergoing Zerona treatments. It really works and my arms look so much better. I am 69 years old and my arms haven't looked this good and firm in years. I will continue to use this on a regular basis without the Zerona treatments. I several other products, Age Reform and Resurgence and since using about a year ago my skin hasn't looked this good. I get a lot of compliments on how healthy and vibrant it looks. I am a firm believer in Murad products. All of them and would recommend any of them. March 12, 2013
2 3 4 5 ... 16 next>>
1 Question | 1 Answer

Product Q&A

Ask your questions. Share your answers.

« Back
Has staff answer
Has expert answer
1 answer

breast stretch mark

This serum can be used on the breast?(Firm and Tone Serum)
Old and new lines and wrinkles on my breast and it is worrying for me.Whether the product is safe and useful for me??
2 months ago
Customer avatar
Posted by
Read all my Q&A
Please wait while more information about girlofiran is loaded.
Additional information about girlofiran could not be loaded.
Age: 25 to 34
Gender: Female
0out of 0found this question helpful.
Was this helpful?helpful0unhelpful0


Yes you can indeed apply the product to your breast to help improve the appearance.
2 months ago
Customer avatar
Posted by
Read all my Q&A
Please wait while more information about MelissawithMurad is loaded.
Additional information about MelissawithMurad could not be loaded.
0out of 0found this answer helpful.
Was this helpful?helpful0unhelpful0
1 of 1
1 of 1

Firm and Tone Serum

Breakthrough serum contains encapsulated liposomes that deliver active ingredients to the skin and reduce the appearance of cellulite and stretch marks.

Additional features and ingredients:

  • •Cayenne Pepper invigorates and stimulates the skin
  • •Horse Chestnut Tree Extract and Tiger’s Herb help restore firmer and smoother skin
  • •Cat’s Claw, an extract from the Amazonian Palm Forest, reduces the appearance of dimpled skin associated with cellulite

US PATENT: 6,630,163

*Individual results may vary. Study results on file.


This anti cellulite serum from the scientific skin care and cellulite experts at Murad can help you enjoy firm, smooth, beautiful skin all over your body. More than just a cellulite cream, Firm and Tone Serum reduces the appearance of cellulite and increases the overall firmness of skin. This serum is such an amazing anti cellulite treatment that it’s been featured in Spa, TV Guide, Fitness, Allure, More, Shop Etc., US Weekly, Elle and Life & Style. But don’t just read about the results. Start your journey to a smooth, cellulite free body today with this amazing anti cellulite solution that works from Murad. Go beyond cellulite cream and use a cellulite solution with the power of science.


Firm and Tone Serum

Water (Aqua), Alcohol Denat., Perfluorononylethyl Carboxydecyl PEG-10 Dimethicone, Glycerin, PPG-2 Isoceteth-20 Acetate, Cyclopentasiloxane, Dimethyl Isosorbide, Ethoxydiglycol, Butylene Glycol, Sodium PCA, Dimethiconol, Punica Granatum Extract, Phospholipids, Tocopheryl Acetate, Retinyl Palmitate, Ascorbyl Palmitate, Uncaria Tomentosa Extract, Lycium Barbarum Fruit Extract, Paullinia Cupana Seed Extract, Cysteic Acid, Mentha Piperita (Peppermint) Leaf Extract, Pantetheine Sulfonate, Carnitine, Benzyl Alcohol, Lactic Acid, Caprylic/Capric Triglyceride, Retinol, Lecithin, Caffeine, Atelocollagen, Centella Asiatica Extract, Esculin, Salicylic Acid, Menthol, Capsicum Frutescens Fruit Extract, Carbomer, Xanthan Gum, Acrylates/C10-30 Alkyl Acrylate Crosspolymer, Maltodextrin, Microcrystalline Cellulose, Aminomethyl Propanol, Benzyl Nicotinate, Sodium Chondroitin Sulfate, Phenoxyethanol, Methylparaben, Propylparaben, Ethylparaben, Butylparaben, Isobutylparaben, Limonene, Linalool, Fragrance (Parfum)

How to Use

Firm and Tone Serum

Massage into clean skin twice daily on areas prone to cellulite or stretch marks. For optimal results, use in conjunction with Firm and Tone Dietary Supplement Pack and follow with Body Firming Cream.

Product Tags

Use spaces to separate tags. Use single quotes (') for phrases.