At Murad, we know that great companies don't just happen; people make them happen.
Click on the links above to learn more about the people that make this company great.

Brandon Adams—Global Director, Murad Inclusive Health Center®
As Global Director of MIHC, Brandon is responsible for the overall development,
growth and industry positioning of MIHC as the next generation of wellness and
healthy aging, powered by Dr. Murad’s philosophy of The Cellular Water Principle®.

Prior to joining Murad, Brandon worked with Life Time Fitness, creating the LifeSpa
brand while managing all day-to-day financial, marketing and service operations
across 70 locations nationally.

Over his 18-year career, Brandon has had the opportunity to work and consult on
several diverse spa, fitness and destination resort projects including to: Williams Island
Spa, Park Place Entertainment—Caesar’s Gaming, Boca Developers and Oceania
Properties.

Brandon attended New Mexico State University and University of St. Thomas Opus
School of Business. He is a former master swimming competitor and has completed
16 USAT sanctioned triathlon events.

Fernando Braga Jr.—Director of International Business, Latin America
As the company's Director of International Business for Latin America, Fernando is
responsible for developing Murad’s Latin American market, increasing the brand’s
presence in key areas, identifying prospective partners and creating new momentum
for Murad in Latin America.

Fernando comes to Murad from Dermalogica where he served as the Regional
Director for Latin America. Prior to Dermalogica, he was Regional Manager of O
Boticario, where he developed and managed over 420 of Brazil’s premier beauty
and cosmetics retail establishments, and was the Marketing Operations Manager at
The Coca-Cola Company.

As a native of Brazil, Fernando has over 18 years of management experience in
sales, marketing and business development. He has dealt with numerous
manufacturing, retail and service companies throughout the United States and South
America. Braga holds a Master’s Degree in Marketing from Escola Superior de
Propaganda e Marketing (ESPM).

Camy Brullo—Director, Murad Distribution Center
As Director of the Murad Distribution Center, Camy is responsible for inventory
and order fulfillment for all distribution channels. Camy supervises 49 full-time
employees working in 6 different departments.

Camy has 30 years experience in distribution centers in Denver, Colorado and in
Los Angeles. Immediately prior to joining Murad, Camy was a Distribution Center
Manager for a janitorial supply master distributor that had 26 facilities in the
United States and was promoted to Regional Manager overseeing 5 facilities
on the West Coast.

Camy is involved with the National Multiple Sclerosis Society.

Cliff Crumley—Executive Creative Director
As Executive Creative Director, Cliff is responsible for collaborating with Global
Marketing to develop brand communications strategies and to supervise the
implementation of those strategies in packaging, advertising and collateral.

Prior to joining Murad, Cliff had an extensive career in the advertising
industry. Cliff began his training in New York where he worked as an Art Director for
D’Arcy Masius Benton & Bowles and Sacks and Rosen. Returning to Los Angeles, Cliff
worked for Eisaman Johns & Law, The Sachs Group, and most recently for ICEbox
Advertising where he was Executive Creative Director. His wide ranging experience
includes cosmetic brands Murad, Strivectin and Neutrogena; toy brands Mattel,
Bandai, Playmates, Ertl and TOMY; and package good brands Charmin, Crystal Light,
Scope and Pampers.

Cliff has taught advertising design at Art Center College of Design Pasadena where
he graduated with a Bachelor of Fine Arts/Advertising Design.

Rose Fernendez—National Accounts Director
As National Accounts Director, Rose oversees accounts with national reach, such as
Sephora and Ulta. Rose partners with these major accounts to develop solid strategic
plans that translate into profitable channel and account specific programs. Rose
joined Murad in 1999 as a Salon Account Executive and her various roles at Murad
have included Regional Sales Director, where she oversaw both the retail and salon
businesses, and Director of Channel Marketing where she developed sales and
marketing strategies for both the salon and retail channels.

Prior to coming to Murad, Rose’s industry experience included work for Prescriptives
and Shiseido. Rose holds a Bachelor of Science in Business Marketing from the
University of Phoenix.

Margarett Gaal—Director of Human Resources
As Director of Human Resources, Margarett is responsible for personnel and
benefits issues for Murad’s nearly 300 employees.

With over 20 years of experience in Human Resources, Margarett has worked
for companies in the beauty, high tech, engineering and consultative service
industries. Prior to joining Murad, Margarett was Senior Human Resources
Manager at Intersperse Inc., a business monitoring software company, where
she was responsible for building the Human Resources infrastructure from the
ground up and hiring IT personnel. Her experience also includes a term as Senior
Human Resources Generalist for Experian, Inc. a nationally known credit reporting
company where she supported over 4,000 employees in 13 western states.

Margarett holds a Bachelor of Arts degree in Psychology and is a nationally certified
Senior Human Resources Professional (SPHR). She is also a member of SHRM and
PIHRA Chapter 6.

Daniel Guez—Sales Director, Europe
As Sales Director for Europe and the Middle East, Daniel is responsible for developing
these markets for Murad, increasing the brand’s presence in key areas, identifying
prospective partners and creating new momentum for Murad in Europe and the
Middle East.

Daniel has 15 years of experience in sales, marketing and channel management in
Europe and the Middle East and 25 years of experience in the Information
Technology market segment.

Prior to joining Murad, Daniel was Business Director for Digital Equipment
Corporation Europe, a position in which he was responsible for sales & marketing of
IT solutions in a territory comprised of twenty-eight countries. Daniel was a Territory
Manager for 3-Com Corporation in the Middle East and Africa, selling corporate
networking solutions, General Manager for e-Nova SA Israel and the CEO and
founder of Skinline Ltd. Israel, a company contracted to distribute the Murad
line of products.

Daniel holds a Bachelor of Science and a Master of Science in Technology Science.

Laura Hernandez—Director, Customer Care
As Director of Customer Care, Laura is responsible for Murad’s internal Customer
Care Department of 35 employees as well as its off-site call centers. Laura works
with all of Murad’s departments to facilitate sales and build customer loyalty by
ensuring that each customer has a positive experience.

When she joined Murad in January 2007, Laura brought over 18 years of experience
in customer care, sales and account management to the company. She has worked
in the healthcare, advertising and entertainment industries, where she implemented
and developed innovative initiatives to enhance customer communication, including
personalized call center protocols, quality assurance programs and customer
retention programs.

Laura is involved with several community outreach programs, including those that
feed the homeless and provide young people with positive opportunities for growth.
In addition, Laura and her husband run a residential rehabilitation program to help
men overcome addiction.

Tara Hitzig—Director of Operations, Murad Inclusive Health Center® and Spa
Tara L. Hitzig joined the Murad family in August of 2006 as the Director of
Operations for the Murad Inclusive Health Center and Spa. With over 15 years
of management experience, Tara has worked with companies such as The Home Depot
and The Gap, before transitioning into the Spa Industry. Prior to joining Murad,
Tara was the director of Dermalogica's international flagship spa and owned her
own wellness healing center in Beverly Hills, CA called Three Realms.

Tara holds a Bachelor of Arts in Business Communications and Social Science from
the University of Southern California and has certifications in massage therapy
and yoga teaching for the past 8 years, as well as in ayurvedic healing therapies
and aboriginal massage techniques. She studied acupuncture and traditional Chinese
medicine at Emperor's College in Santa Monica, CA for four years towards a Master's
Degree.

Andrea Koons— Senior Director, Global Marketing
As Director of Global Marketing, Andrea is responsible for overseeing new product
launches and promotional activities, both domestically and internationally. Andrea
has been an integral part of the Murad Marketing Department since 2001, when she
started as a Brand Manager.

Andrea’s 15-year career in health and beauty marketing began with international
fashion designers at Parlux Fragrances, where she played a key role in the launch of
numerous prestige fragrances. Building upon the fragrance experience, Andrea
worked with the direct marketing firm Mary Kay in product development and
marketing of aromatherapy, sun, body, skincare and color.

Outside the office, she embraces Murad’s Inclusive Health philosophy exploring her
passions of yoga and cupcake baking.

Katherine LaFranchise—Senior Director, Web Marketing
As Senior Director of Web Marketing, Katherine LaFranchise oversees all Murad web
marketing strategy. She is continually focused on maximizing online campaign ROI,
while delivering a positive user experience. She oversees and analyzes all aspects of
the company’s e-commerce marketing and online branding initiatives.

Katherine joined Murad in 2004 and has held positions as Web Marketing Manager
and Director of Web Marketing. Katherine has had a diverse and successful career in
Direct Marketing and has been in the online space for the past 8 years.

Prior to joining Murad, Katherine spent 7 years in the Presentation Technology
industry. She managed the online division of CCS Presentation Systems, a VAR
located in Southern California, as well as serving as a Regional Sales Manager for
the Southwest territory of Proxima Corporation. She holds a Bachelor of Science
degree from Portland State University.

Els Mitchum—Senior Director, Sales Administration
As Director of Sales Administration, Els oversees all operational activities and
programs for Murad sales channels. In this capacity, she is responsible for the
implementation of order management and reporting systems. In addition, she
develops and monitors all sales operating budgets in cooperation with the sales
management team, finance personnel and executives. She provides analytical
materials and recommendations to allow management to make sound decisions for
channel distribution, marketing programs, staffing needs, and internal operations
and processes.

Els joined Murad in 1998 as Director, Customer Service were she oversaw the staff
management and operational needs of the Murad Customer Care Department. Prior
to joining Murad, she worked in the same capacity at Chantal Skin Care. She has
over 20 years of experience in the beauty industry and is a published author on the
international skincare industry.

Els is a native of Belgium where she received her undergraduate degree in Business/
Economics from the University of Antwerp. She received her Master’s Degree in
Business Administration from California State University, Northridge. Els is fluent in
English, French and Dutch.

Shawn Morgan—Director of Sales, Western Region
As Sales Director for the Western Region, Shawn is responsible for developing
the region for Murad, increasing the brand’s presence in key areas, identifying
prospective partners and creating new momentum.

Shawn joined Murad as a Regional Director for Northwest domestic sales within
the professional division in 2006. He possesses over 17 years of experience in
professional skincare and cosmetics and has managed domestic markets on both
the East and West Coasts.  Prior to joining Murad, Shawn spent seven years with
Dermalogica, starting out as an account executive for the Southeast and working his
way up to West Coast Sales Manager.

Shawn holds a Bachelor of Arts in Communications with an emphasis in
Public Relations.

Magy Nakkashian—Senior Director, Direct
As Senior Director in Murad’s Direct to Consumer Division, Magy is responsible
for the strategy, planning and implementation of methodologies and technology
to acquire new customers and deepen existing customer relationships. She is also
responsible for marketing and sales of all Murad products direct to the consumer,
including infomercial, catalog and alternative direct print.

Magy joined Murad in 1999 in the Customer Care Department. Prior to joining
Murad, Magy worked in the staffing industry.

Magy holds a Bachelor of Arts in Religious Studies from California State University,
Long Beach.

Lisa Nielsen, CPA—Controller
As Controller, Lisa manages the Finance and Accounting Departments under the
direction of the EVP of Finance. She joined Murad in September 2007 with over 10
years of experience in Accounting and Finance.

While working as an auditor for Deloitte in Salt Lake City, Lisa gained experience in
several industries, including financial services, retail, manufacturing, and not-for
profit. Subsequent to her public accounting experience, Lisa worked as the European
Regional Controller for Tahitian Noni International and as a Divisional Controller for
FranklinCovey.

Lisa has a Master of Accountancy degree from Brigham Young University and is a
Certified Public Accountant.

Matthew Schwartz—Director of Sales, Eastern Region
As Director of Sales, Eastern Region with Murad, Matthew manages the day to day
business of the Professional Division, east of the Mississippi. He runs the Sales
and Educational Teams.

Matthew’s career at Murad began in 2003 as Regional Sales Manager,
Eastern Region.

Matthew has over 11 years experience in the Skincare Industry, including work as
the Vice President of Sales for DDF Skincare, where he ran both the Professional
and Retail divisions.

Robert Silton—Director, Channel Marketing
As Director of Channel Marketing, Robert directs marketing strategy for Murad’s
Professional Division. He has developed and implemented programs to reinforce the
bond between Murad and its professional accounts.

Robert’s 30 years of experience in cosmetics marketing includes work for Avon,
Coty, and later, to focus on fast-growing, entrepreneurial brands. In the last dozen
years, Robert has specialized in professional skincare, heading up the marketing
team at Dermalogica for over 9 years.

Robert holds a Bachelor of Arts in Advertising /Graphic Design and a Master’s in
Business Administration from Fordham University. Robert’s outside interests include
photography, architecture and design.

Christopher Soto—Director, Information Technology
As Director of Information Technology at Murad, Chris is responsible for maintaining
the technological infrastructure and helping the company achieve its goals through
leading edge software and hardware solutions. Murad technology includes enterprise
solutions from leading vendors such as Oracle, EMC, Cisco, Foundry Networks, HP
and Microsoft.

Chris joined Murad in 1999 as an Oracle Applications Developer. Since then, he
became a Database Administrator and further, managed the Oracle environment.
With a background in systems administration, network administration, programming,
web services and database marketing, he has been able to create solutions to help
the Murad business grow.

Chris has a B.S. in Management Science and a minor in Computer Science from the
University of California, San Diego.

Lynn Williford—Field Sales Director, National
As Field Sales Director, National, Lynn manages the implementation of strategic plans
for retail partners Sephora, Ulta and Bath & Body Works.

Lynn joined Murad in 2003 as the Regional Sales Manager for the East Coast and in
2007 Lynn was appointed to Murad Field Sales Director, National.

Lynn’s passion for field sales management and team development is reflected
throughout her entire career. Lynn’s early experience includes 12 years with Giorgio
Beverly Hills/Proctor & Gamble where she was an Account Executive and Regional
Manager and 3 years with Frederick’s of Hollywood where she was Regional
Manager, East.

Lynn holds a Bachelor of Fine Arts in Dance Performance from East Carolina
University.