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Dr. Howard Murad, M.D.

Dr. Howard Murad, M.D.

Murad Inc.
El Segundo, CA
April 2005
FOR IMMEDIATE RELEASE

Murad's NEW Firm and Tone Serum Manages Cellulite and Stretch Mark Woes

Show some leg! Murad's NEW Firm and Tone Serum visually minimizes imperfections and reduces the appearance of cellulite and stretch marks by masking and refining uneven skin texture to improve skin firmness and elasticity.

Three key ingredients come together to topically firm and tone body contours for a refined silhouette:

  • Uncaria Tomentosa Extract (Cats Claw) - Extract from the Amazonian forest, provides anti-inflammatory benefits while penetrating skin tissues to reduce cellulite structure.
  • Esculin (Horse Nut Tree Extract) – Quench free radical damage and stimulate blood flow to restore skin firmness and smoothness.
  • Capsicum Fruntescens Fruit (Cayenne Pepper) – Stimulates blood vessels to increase circulation.

This formula improves overall appearance of skin up to 80% by reducing the appearance of cellulite by up to 69%, increasing skin firmness and elasticity while masking imperfections.

"It is a breakthrough serum containing encapsulated liposomes that deliver actives to skin tissue layers, assisting with reversing and preventing cellulite and stretch marks," explains Dr. Howard Murad, dermatologist, CEO and founder of Murad Inc. and author of Wrinkle-Free Forever. "Designed to hydrate and exfoliate, the Firm and Tone Serum allows for tight, supple, smooth skin that demands to been seen."

Used in conjunction with Murad's NEW Firm and Tone Dietary Supplements, the combination allows the skin to function at its highest level. The result is maximum cellulite and stretch mark prevention, firmer, more resilient skin and the prevention of future damage.

ABOUT MURAD

Founded by renowned dermatologist, researcher and pharmacist, Howard Murad, M.D., Murad products and regimens provide targeted solutions for skin concerns ranging from acne and cellulite, to sun damage and wrinkles. For more information on Murad products, please visit www.murad.com, or call
1-800-33MURAD. (336-8723)

For press inquiries, please contact:
Lisa Polley | lpolley@murad.com
Murad | Where skincare meets healthcare®

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